If the purpose of your podcast is for promotion and marketing, it is vital that you carry out the correct marketing activity to get a return on your investment. Creating and producing a podcast series is just the first step.
Podcast marketing is a specialist business area of its own, however, there is a lot you can do with the right information. As one of our sister companies is involved with online marketing (WebCentric360), we are happy to offer podcast marketing services as part of the podcast production package.
It is possible to do your own podcast marketing if you do not wish to hire a specialist third party company. If you decide to market your podcast yourself, we can provide you with some helpful resources and blog articles to point you in the right direction.
Contact us to discuss your podcast marketing requirements.